MMNMGG | K-Beauty Global

About

Like a fish in water —
K-beauty thrives
in global markets.

MMNMGG is a global export and distribution company connecting K-beauty products with consumers worldwide. We have direct access to online and offline channels across 30+ countries including the US, Europe, Southeast Asia, the Middle East, and CIS — and we use data to build brand strategies that actually sell.

We're not just a trading agent. We identify brands with potential, grow alongside them, and through OEM/ODM, we turn ideas into products.

And we build brands ourselves — from concept to design to production to sales. Our brand Wati For Skin is the proof.

Industry Outlook

K-Beauty: Double-Digit Growth, Right Now

This isn't a passing trend. K-beauty is sustaining double-digit growth across major global markets — becoming a defining force in the global beauty industry.

CNBC · 2025.11

U.S. K-Beauty Sales Expected to Top $2B in 2025

Up 37%+ YoY per NielsenIQ, far outpacing single-digit growth in the broader beauty market. Ulta Beauty Q1 2025: Korean skincare up 38%, its fastest-growing category on record.

Korea MFDS · 2026.01

Korea Cosmetics Export: Record $11.4B in 2025

Up 12.3% YoY, breaking annual records. Monthly records set every single month in 2025. Korea surpassed France as the #1 cosmetics import source for the U.S.

Euromonitor · 2025.12

K-Beauty 2.0 — A Second Golden Age

"A prime opportunity for distributors to capitalize on expanding consumer demand." K-beauty online sales across 15 countries in H1 2024 are on track to surpass all of 2023.

$14.6^B

Global K-Beauty Market Size
(2024)

11.3^%

CAGR Forecast
2025–2033

$38.3^B

Projected Market Size by 2033
(2.6x from 2024)

205^countries

Countries Reached by
Korean Cosmetics — All-Time High

Then — Over-Reliance on One Market

China accounted for 66% of K-beauty overseas revenue — dangerous single-market dependence

Anti-Korean sentiment, C-beauty rise, and tightening regulations caused a sharp revenue drop

Europe, the Middle East, and Southeast Asia were still nascent markets

Now & Next — Truly Global Diversification

The U.S. becomes the #1 market — 55% of K-beauty overseas online sales (H1 2025)

Europe's share tripled from 3% to 11% (2022→2025)

Explosive growth in emerging markets: UAE, Poland, Mexico, Brazil, and more

Sources: Euromonitor International (2025) · Korea MFDS (2026.01) · CNBC (2025.11) · Korea Customs Service (2025)

Business 01

Export / Distribution

Direct access to global channels, already open.

Data-Driven Operations

We analyze real sales data across 30+ countries to identify which categories and products perform in each market. When onboarding a new brand, we lead with data — not guesswork.

Online & Offline, Simultaneously

We directly operate on major global e-commerce platforms including Amazon US and Qoo10 Japan — while also maintaining an offline distribution partner network for dual-channel market expansion.

300+ Brands of Experience

From globally recognized names like Beauty of Joseon, Anua, COSRX, TirTir, and Biodance to emerging indie brands — we've handled 300+ brands, building deep know-how in which brands resonate where.

Ready to Go Global?

If you're not sure where to start with international sales, partner with MMNMGG — a company that has already distributed K-beauty across 30+ countries. You focus on your product. We'll handle the global side together.

Brand Portfolio

AnuaTirTirMedicube APLBBeauty of JoseonSo Natural NeophamArielOn:The Body Dr. MelaxinEtudeCLIO IlsoRejuranAxis-Y BiodanceViviblabRound Lab Rom&ndIsntreeUnpa About MeMiracle Muse3CE TamburinsLa'dorAekyung BlitheLoeToosty EpictetusCellologyRonas MerrykitOrzadeLorobel Dr. OracleMedianswerKoringco NutricarePapa RecipeWelderma Skin79BellaBelmona RaviotteGlowTeige W.DressroomOvbaseWemierre Jo SungeahTipitFashioncat Joongwae PharmBonyheelKnive ObzetFullyMeditherapy Ingredient EditorTony MolyTococo WellageDr. Jart+Olive Young PB 300+ K-Beauty Brands

What Brands Get

30+

Markets accessible immediately — no local entity needed

Online + Offline

Amazon, Qoo10, and local offline channels — all at once

300+

Strategic guidance from 300+ brand experience

Data-Led

Country-level sales insights to minimize risk

What Sets Us Apart

Feature

MMNMGG

Typical Distributor

30+ Countries Direct Export Experience

✓

△

Online & Offline Channels

✓

—

Direct Amazon & Qoo10 Operations

✓

—

Emerging Brand Incubation

✓

—

OEM/ODM + Brand Management

✓

—

Global Retail Partners

Built on direct partnerships with local distribution channels across 30+ countries, we support brands in entering global retail.

Asia

Matsumoto Kiyoshi · LOFT · Cosme Store · EeNA · Cosmed · POYA · SaSa · Bonjour Cosmetic · Don Quijote

Southeast Asia

Watsons Singapore · Guardian Singapore · Watsons Malaysia · Guardian Malaysia · Guardian Vietnam · Hasaki · Lotte Mart Vietnam

Americas

Ulta Beauty · Sephora · TJ Maxx · Costco · Amazon · Mexico Distribution Partners

Europe · CIS

Gold Apple · Rive Gauche · L'Etoile · Magnit Cosmetic · Podruzhka · Ulybka Radugi · Yves Rocher Russia · BROCARD Ukraine

Business 02

OEM / ODM

We co-design the entire process from concept to production.

Concept & Manufacturer Matching

We discuss product concept, target audience, and ingredient direction — then source and coordinate the right manufacturer.

Packaging & Branding

Full design support for launch: packaging, logo & brand identity, website, and product detail pages.

Documentation Support

We handle all required documentation — INCI, MSDS, COA, and more — before and after launch.

Distribution Planning

We connect finished products to domestic and international channels. Leveraging our 30+ country network, we co-design everything from brand launch to global expansion.

One-Stop Solution

From concept to manufacturing, branding to documentation — clients can realize their ideas quickly and efficiently.

Full Branding Support

Packaging design, logo & BI, website, and product pages — everything needed to launch, together.

Brands We've Built

Business 03

Our Brands

We design brands built on distribution infrastructure.

Flagship Brand

Wati For Skin

The Start of DIY Skincare Tailored to Your Skin Type

Your skin changes every day — no fixed routine can keep up. Wati For Skin is a skincare brand where you choose and combine ingredients based on your skin type and concerns. From essence and ampoule to cream, mask pack, body, and lip care, the full lineup is available across online and offline channels worldwide.

30⁺

Countries

200⁺

Product SKUs

Global

US · Japan · Russia

DIY Skincare Clean Ingredients Global Available Full Category

Visit Official Store

Global Skincare Brand

ELOW

Global Skincare Brand

A skincare brand targeting the global market. Currently listed at TJ Maxx in the U.S., with a new product line launching in 2026.

Global First TJ Maxx US New Line 2026

Derma Cosmetic Brand

Dr.Papirub

Derma Cosmetics Rooted in Skin Science

A derma cosmetic brand grounded in skin science. Designed for sensitive skin with verified formulas and science-backed ingredients.

Derma Sensitive Skin Science Based

Daily Derma Routine

Super Print

What Your Daily Routine Leaves Behind

A derma skincare brand built to leave only healthy results — not temporary stimulation or strong effects, but a philosophy that every daily routine should leave a good mark on your skin.

Daily Routine Skin Health No Irritation

Vision

Those Who Own the Channels,
Shape the Market

Built on our global distribution network, we are evolving into a full-service K-beauty platform.

STEP 01

Strengthening Existing Channels & Expanding into New Markets

Optimizing existing channels across 24 countries + entering high-growth emerging markets including UAE, Poland, Mexico, and Brazil. Expanding coverage through an online-offline dual strategy.

2025–2026Emerging MarketsChannel Optimization

STEP 02

Brand Incubator Platform

Expanding our role as an incubator — discovering and nurturing promising Korean SMB brands. Not volume-focused, but positioned as a "partner that grows with you."

2026–2027Brand Development

STEP 03

Wati For Skin: Global D2C Expansion

Strengthening high-margin D2C via proprietary channels. Growing into a globally recognized K-beauty brand through local influencer and TikTok viral strategies.

2026–D2CBrand Awareness

STEP 04

Data → Manufacturing → Distribution: Full Cycle

Real sales data from 24 countries → trend prediction → OEM/ODM planning → immediate global distribution. Building a structure where data becomes our competitive moat.

Long-Term VisionFull Cycle

Partnership

K-Beauty is going global.
We're already on that path.

If you're a K-beauty brand looking to go international — partner with MMNMGG, already distributing across 30+ countries. Global sales, no local entity required.

Data Sources · CNBC, "TikTok-fueled K-beauty boom triggers a retail race in the U.S.", 2025.11
· Euromonitor International, "K-beauty 2.0 surges", 2025.12
· Korea MFDS, Cosmetics Export Statistics, 2026.01
· Korea Customs Service, Cosmetics Export Data, 2025.10
· Market Data Forecast, "Global K-Beauty Products Market", 2025
· NielsenIQ, K-Beauty Market Research, 2025
· Landing International, "Second Wave of K-Beauty", 2024

ExpandingK-BeautyWorldwide

K-Beauty: Double-Digit Growth, Right Now

Export / Distribution

OEM / ODM

Our Brands

Those Who Own the Channels,Shape the Market

K-Beauty is going global.We're already on that path.

Expanding
K-Beauty
Worldwide

Those Who Own the Channels,
Shape the Market

K-Beauty is going global.
We're already on that path.